Avada Landing Product
Avada Landing Product

5 ways to improve customer experience with dynamic experimentation

By |2022-10-13T14:00:03+02:00October 13th, 2022|Blog, Business, Dynamic Experimentation, Marketing|

As the world is swept along a wave of increasing digital transformation, businesses need to swim with the tide. From the rapid adoption of online shopping during Covid lockdowns to the shift towards a more circular economy and a growing demand for sustainable, eco-friendly products. Not to mention the impact of the recent cost-of-living [...]

It’s not about mathematics anymore

By |2022-08-10T09:17:12+02:00September 10th, 2020|Blog, Concepts, Marketing, Predictions|

Call to mind the ever present aura of prediction, a modern-day obsession with defining the undefinable. The world of academics and business-people have been so seduced by the notion of being able to pre-empt future actions. Accurate predictions have become a matter of survival for companies, by means of being proactive rather than reactive to [...]

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