About jessica

Humanist | Behavioral Analyst | Idealist

Customer personality for churn intervention

By |2022-08-10T09:16:40+00:00October 29th, 2021|Blog, Business, Concepts, Development, Philosophy, Predictions|

For most consumer-based companies around the world, the top priority is to prevent their customers from leaving their service, otherwise known as churning. This is a widely accepted truth in the business world, as consumers and customers are the lifeblood of any company. Yet, despite this, 85% of customers say that a company could have [...]

Customer Behaviors in Recommenders

By |2022-08-10T09:16:42+00:00August 14th, 2021|Blog, Business, Computational Social Science, Concepts, Development, Philosophy, Video|

Watch the full discussion: https://www.youtube.com/playlist?list=PLGKmyxwO1unJklqNCxrtknbiC27i3LTdX A great talk about the nuances of customer behavior in corporate, digital and machine learning settings. https://youtu.be/JDKm929UcHE A recommender is the most engaged with system online. But not all recommender work the way they should. What ecosystem.Ai has prided themselves on is identifying, and paying attention to, the customer [...]

Recommender systems with personality

By |2022-08-10T09:16:42+00:00August 7th, 2021|Blog, Computational Social Science, Concepts, Data Science, Predictions|

Recommender systems in technology have become an integral part of human digital society. Human existence is saturated with options for everything, from swimwear brands to cellphone models, to cruise package options! Thus the adoption and use of recommenders has been wholly invited into almost every business. Since its inception in the 1970’s, recommenders have grown [...]

Using machine learning to detect happiness

By |2022-08-10T09:17:10+00:00May 28th, 2021|Blog, Concepts, Data Science, Philosophy, Technology|

In theory, a business’s top concern is their customer’s happiness. After all, a happy customer means a loyal customer, and a customer who is unsatisfied is generally bad for business. Therefore, businesses today should do well to track their customer’s satisfaction, and then attempt to make their customers even happier. This is easier said than [...]

Predictive quality of behavioural predictions

By |2022-08-10T09:17:11+00:00April 30th, 2021|Blog, Business, Concepts, Philosophy, Predictions|

The predictive quality of behavioural predictions is something to understand and utilise in order to further understand human behaviour. Behavioural predictions is centred on the study of humans, and how they go about their day-to-day lives.  Humans are ever evolving and learn from their mistakes and misfortunes. From the very early days humans had to [...]

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