Avada Landing Product
Avada Landing Product

Why limit your experiments? Test all options and gain deeper insights

By |2022-10-26T17:43:36+02:00October 26th, 2022|Blog, Business, Dynamic Experimentation|

Companies use online experiments to predict the success of products or upgrades before launching to market. A typical experiment like an A/B test compares 2 versions of something. For example, website design, message text, or headline options are randomly assigned to users to figure out which performs better. Once the best option is [...]

Conversations Between Human and Machines

By |2022-08-10T09:16:24+02:00February 4th, 2022|Blog, Business, Concepts, Philosophy, Predictions|

Imagine a conversation between you and your computer. The words you speak become a beacon of understanding for the programming, and actions are taken based on what you ask of the screen. Our way of speaking, though socially centered, is able to be translated into a logically centered form of language for machines. Many of [...]

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